This, the first of our regional blogs, is authored by the technology and financial journalist Dominic Basulto. Dominic is a New York native, has been a senior editor at Corante since day one and has written for a number of online and offline media companies. Send tips or story ideas to: basulto@gmail.com.
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Here we'll report daily on the latest tech and business developments in New York City. Impossible we concede: comprehensive coverage of the city's every story. What we hope you'll find: tips, tidbits and perspectives you won't find elsewhere. As well as unique insights, original interviews and more that should be of interest to New York's vibrant community of technologists and those who track, invest in and report on them.
Interesting item in Wednesday's Wall Street Journal: Martha Stewart has launched a plan to create Martha Stewart McMansions around the country. Apparently, Martha Stewart has entered into a deal with KB Home (one of the nation's largest home builders) to make near-replicas of her various homes - including the infamous home in Bedford, New York where she spent time after her prison sentence. It's all part of a broader plan to boost revenue for her media company, Martha Stewart Living Omnimedia, which will share in the revenues of the deal based on a pre-existing formula.
"Martha isn’t content with your kitchen or your bedroom anymore, she wants to be in your whole house. It has been announced that America’s neatest jailbird will design new homes in an agreement with builder KB Home. The first group of Martha branded homes will go on sale in Cary, North Carolina and will be known as the “KB Home Twin Lakes: Homes Created with Martha Stewart.” Additional Martha domiciles will be coming to Houston and Atlanta. The North Carolina houses will be inspired by Martha’s manses in New York and Maine. She will select the flooring, faucets, cabinets and other fixtures for the buyers to choose from. Prices will range from the low-$200,000s and the mid-$400,000s for 1,500 to 4,100 square feet of space."
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