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September 29, 2005
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Mom, what's a blog?
According to ZDNet News (via Reuters), most Brits have absolutely no idea what blogs and podcasts are: "A survey of British taxi drivers, pub landlords and hairdressers - often seen as barometers of popular trends in the United Kingdom - found that nearly 90% had no idea what a podcast is and more than 70% had never heard of blogging." The results were tabulated by DDB, a unit of New York-based advertising group Omnicom. The lesson here is clear: the next time you hail a cab on the streets of New York, be sure to mention your blog. (As in, "Take me to the corner of 59th and Fifth, that's where I'll be blogging from today").
posted by Dominic Basulto |
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