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June 07, 2005

The Top 40 podcast format

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Posted by Dominic Basulto

Z100, a Top 40 radio station in New York, is experimenting with podcasts, making the station one of the few Top 40 stations to embrace podcasting as a way to attract and retain a mainstream audience. Micro Persuasion has more:

"To my knowledge, they're one of the few Top 40 stations that have done so. They may even be the first. What's unique is that they include interviews with big stars like Kelly Clarkson and J-Lo."

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