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May 18, 2005

Google makes dollars and (ad)sense out of RSS

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Posted by Dominic Basulto

Google AdSense.gif

Announced at the Syndicate conference in New York: Google is extending its popular AdSense program to RSS feeds. It's still in beta, natch.

Google product manager Shuman Ghosemajumder, one of the guest speakers on a panel about RSS and advertising, explains Google AdSense for Feeds:

"We really want to nurture this market. As we're getting the business model right for media on the Web in general, it's imperative that advertising be integrated into feeds properly."

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