Perhaps emboldened by the news that Paris Hilton plans to launch her own podcast series starting April 29 as a tie-in to her new movie ("House of Wax"), the New York Post tries to make sense of the podcasting craze:

"Podcasting sounds like something you'd do with a rod and a reel, but it's actually the latest iPod phenomenon. A sort of on-demand radio broadcast downloaded straight to your MP3 player, podcasts give you the freedom to roam around the city - even underground - listening to your favorite radio program."

In New York, WNYC is one of the first radio stations experimenting with podcasting, and the station's director of programming explains why podcasting's style of do-it-yourself radio is catching on: "The appeal of podcasts is that they are a way for people to be empowered with their media - they get to listen to the things they want to hear, when they want to hear it."