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March 04, 2005
Online menus are only a click away
Posted by Dominic Basulto
In its Wednesday "Dining In" section, the New York Times takes an inside look at the world of online food delivery in NYC. Sites like MenuPages.com, for example, now have comprehensive menus available for almost any restaurant you might consider ordering from -- and New Yorkers are responding in huge numbers. After launching in November 2002, MenuPages.com now gets as many as 485,000 visitors a month.
MenuPages.com, started by New Yorker Greg Barton, has a small full-time staff (4 employees) but a staggeringly large database: 4,500 menus and growing. For those keeping track, the nearest competitor is actually Amazon.com, with 2,000 menus. There's some handy Zagat-like functionality at the MenuPages.com site: the ability to search by neighborhood (e.g. "West 40's") or by type of cuisine (e.g. "Brazilian").
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