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December 21, 2004

A clean Slate for Microsoft

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Posted by Dominic Basulto

Microsoft is selling off Web 'zine Slate.com to the Washington Post for an undisclosed price -- a move that will surely reverberate throughout New York's Internet media sector. According to the New York Times, Microsoft had two basic reasons for doing the deal -- the company believed that "a Web magazine of cultural criticism and political analysis had little business salience in an age dominated by search applications" and that "the site's small size limited its ability to contribute meaningfully to Microsoft's revenues."

In the end, perhaps, it just makes more sense for Slate to be part of a media company than part of a technology company. As Slate explains, "We will leave the splendiferous House of Gates for the munificent House of (Washington Post CEO Don) Graham." As far as potential owners go, the Washington Post is not such a bad place to wind up.

Others in the blogosphere seem to agree. At New Media Musings, for example, JD Lasica gives his take on the deal: "That's good news for the good journalism going on at Slate. I can scarcely think of a better fit, a more benign editorial presence, and a smarter new media company than the Washington Post Co." In his "Santa Slate" posting, Jeff Jarvis of Buzz Machine is less upbeat, but still concedes that "they fit well together, not unlike Dow Jones and Marketwatch."

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