At an IT supply chain conference in New York, Todd Thompson, the VP of Information Technology at Jet Blue Airways, indicated that the company plans to allocate 75% of its IT spend to new projects -- mostly as a result of the company having so few legacy IT systems to maintain. (The company launched in 2000) While other airlines are cutting costs and hunkering down, Jet Blue has the luxury of improving its already well-regarded airline service: "Thompson explained that he's focused on investments that improve the customer experience, concentrating on self-service technology, such as airport kiosks and providing better information to flight crews for more efficiency."